02.09.2019
 Tony Fernandes Essay

I would like to examine about Suntan Sri Anthony Francis Fernandes (also generally known as TonyFernandes) which was born in 30 a

of 04 in 1964 in Kuala Lumpur. He previously graduated inaccountancy from the London School of Economics in 1987 and started functioning as FinancialController at Virgin Communications London for two years, Senior Monetary Analyst atWarner Music International London for three years, and returns to Malaysia to become theyoungest Managing Director of Warner Director at Warner Music, as Regional ManagingDirector, ASEAN from 1996-1999 and Vice President, ASEAN until 2001 at Warner MusicSouth East Asia. When Time Warner Inc. merged with America Online Incorporation., he quitted andstarts his journey to fulfill his childhood dream. This kind of idea is generated if he was studyingin England and wanted to go back home during term break unfortunately he rejected by his father becausethe plane tickets tickets are expensive. Later, he started a company as of TuneAir Sdn. Bhd to take more than AirAsia, Malaysia's second nationwide carrier while using tagline " now everyonecan fly”. I like his concept that everyone can fly because not much people afford to go overseaswhen the airline flight ticket are costly, especially it occurs when only 1 company dominatethe market. Having been awarded a whole lot of honour such as Leader of the Order of the Uk empire (CBE) honor, Forbes Asia Businessman 2010, Officer in the Legion d' Honneur andso on since recognition to his input to the community in every single country. I do believe Tony Fernandes possessed very good leadership as they is able to react tochallenges and does not give up easily. From the material I got online, it was a bigchallenge intended for him to begin up since situation during those times was bad and was widelyassumed which the low-cost model will are unsuccessful. However , Tony adamowicz Fernandes predicted that Asiawould face economic system downturn and he could take this option. The biggest concern inhis path to succeed in turning AirAsia from a fledging government-link...