Organizational Patterns Study in the Musical Group Black Eyed Peas Exploration Paper


Praise always be only to Thor s. t. t for His bounty and blessing showers upon us.

Above all, our unique acknowledgement to Prof, Doctor Hajah Noormala Dato' Amir Ishak, Leader, Faculty of Business Management, UNIVERSITI TEKNOLOGI MARA on her behalf advice, curiosity (on the assignment of ), useful discussion and suggesting beneficial references by doing this assignment. We wish to express each of our profound gratitude to all members of EMBA Group15A, UNIVERSITI TEKNOLOGI MARA and with directly or indirectly aided us in doing this assignment. Finally, we are indebted to our precious family for encouragement and patient.


The Black Eyed Peas is surely an American hip hop group that formed in East Are usually, California in 1995. The group consists of vocalist and multi-instrumentalist is going to. i. i am and vocalists Apl. para. ap, Taboo, and Fergie (Wikipedia, 2010). continue to be significant topics in organisational behavior because it is thought that they exert important effect on action and behavior of people who are just like and idolised them. This assignment analyzed the background of Black Eyed Peas and study with their critical exceptional qualities in various sectors that can relates to Company Behavior. The Black Eyed Peas were bought over twenty nine million collections worldwide, virtually all which has happened since the introduction of Fergie as the lead vocalist in 2003. Previous to which the band acquired little achievement though had been well regarded while an independent hip hop band (Anna Phillips, 2009). Therefore , net researched via various websites has been carried out based on viewer hits. In these regards, there are few elements of Dark Eyed Peas critical exceptional qualities that we can relate with Organizational Behavior.


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The Cambridge Advanced Learner's Book, 2nd Model, Cambridge School Press, 2006 stated that, black-eyed veggie a small, pale-coloured, edible veggie with a dark spot.

The black-eyed pea, also referred to as black-eyed veggie, ChawaLie, Lobia, Mulatto-Gelato, etc . In various dialects in India, is a subspecies of the cowpea, grown around the globe for its medium-sized edible veggie. The bean mutates quickly, giving rise to a number of varieties. The regular commercial one is called the California Blackeye; it is pale-colored with a prominent black location. Other coffee beans of relatively similar appearance, such as the " frijol agujero de cabra” (" goat's eye bean”) of north Mexico, are occasionally incorrectly referred to as " black-eyed peas” and vice versa (Wikipedia, 2010).

Pertaining to our group assignment project, Black Eyed Peas was reformed and changed their name while ‘Black Eyed Pods' following the death with their owner Eazy-E due to AIDS associated health issues. The group eventually transformed their name to Black Eyed Peas for the reason that is going to. i. am considered their very own group because the food to get the spirit – since explained for the front cover of their Goof Business record (WikiMusicGuide, 2010).



Black Eyed Peas (BEP) are an American hip-hop (musical styles Alternative Rap/Hip-Hop and Jazz Rap/Hip-Hop) group via Los Angeles, who have lately liked substantial foreign pop accomplishment. The group is composed of Will. i. are, Apl. para. ap, Taboo, and Fergie.

The success of this kind of group of several hip-hop music artists began in year 1989. When can. i. i am and apl. de. ap started rapping and doing together after they signed to Ruthless Records, maintained by Eazy–E. They 1st called all their group since ‘Atban Klann' with their third member, Dante Santiago. However , they by no means had a chance to release their very own first project entitled " Grass Roots” since Serious did not...